ICoEC 2015 Proceedings

icoec2015 cover pageProceedings of the International Conference on E-Commerce (ICoEC) 2015
ISBN: 978-967-0910-10-9
Edited by Aidi Ahmi, Akilah Abdullah, Norhaiza Khairudin
Published by Institute for Strategic and Sustainable Accounting Development (ISSAD), School of Accountancy, Universiti Utara Malaysia, UUM Sintok, Kedah, Malaysia


Abstract: Electronic customer relationship management (e-CRM) is a vital activity of sports marketing that allows building long-term relationship between companies and its customers or fans. This paper examines the content analysis of the websites of two football clubs (FC), Manchester United (MU) and Chelsea...
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Abstract: This study develops a set of evaluation criteria to evaluate the websites of small-and-medium-sized hotels (SMHs) in Malaysia and to identify current levels of sell-side e-commerce among SMHs in Malaysia. Each of the criteria is evaluated by a 5-point Likert scale rating. The study scaned thoroughly...
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Abstract: E-commerce is a new mechanism to transact business either locally or globally by using the internet or web. In line with the terrific development of e-commerce technology, taxation of e-commerce has also become a major challenge in the world which needs to be addressed seriously. The tax authority h...
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